Christmas Credit in Strong Demand

Thu, Jan 5th 2023, 10:06 AM

This Christmas holiday season hasbeen the second busiest time of year for Easy PayDay, one of Nassau’s leadingprivate lenders that provides consumer credit for government employees. Mrs.Ruthie Knowles, General Manager, said that only the 2022 vacation and back-to-school period was busier.

“It was our second busiest quarter with our parking lot overflowing, and extrawork hours added to fulfil our service delivery promise of one-hour approval anddisbursement.”

Easy PayDay, a Bahamian-owned company has been servicing governmentemployees since 2015. Their service promise of a one-hour loan turnaround istheir winning ticket. The loans are approved and fulfilled in an hour either onlineor in person at their University Drive location.

“Currently, we lend up to $30,000 to permanent government employees”explained Mrs. Knowles. “Our business trend presently depicts approximatelyone-third as new business, Top-ups and Consolidation loans are the mostpopular for existing customers. On average, loan requests and fulfillments areusually between $5,000 and $10,000.”

The General Manager said that loan repayments are managed through thegovernment payroll system and the Easy Payday instant emergency or short-term loans for government employees has meant double-digit growth each yearwith thousands of loans being written annually.

Explaining the fast business growth, the General Manager said it was due to theirability to assist customers financially with a wide range of emergencies in a quickand efficient manner. 

“We hear every type of emergency that needs an instant loan to manage thesituation and sometimes they are for tragic reasons. Our staff know when todeliver compassion with their customer service.”

Easy PayDay offers the lowest APR in the private lending sector, and the fastand easy process means customer gratification and a consistent upward trend inannual revenue.

“It’s all about the service,” continued Mrs. Knowles. “We can turn around a loan inless than an hour, traditional lending institutions can’t do that. Times havechanged and credit facilities are changing too. We’re proof that there is a realneed for more versatile and flexible money lending options. Currently we serviceonly government employees but due to the high number of non-governmentemployee enquiries for loans, we are considering extending credit to the privatesector.”

 

This Christmas holiday season has
been the second busiest time of year for Easy PayDay, one of Nassau’s leading
private lenders that provides consumer credit for government employees. Mrs.
Ruthie Knowles, General Manager, said that only the 2022 vacation and back-to-
school period was busier.
“It was our second busiest quarter with our parking lot overflowing, and extra
work hours added to fulfil our service delivery promise of one-hour approval and
disbursement.”
Easy PayDay, a Bahamian-owned company has been servicing government
employees since 2015. Their service promise of a one-hour loan turnaround is
their winning ticket. The loans are approved and fulfilled in an hour either online
or in person at their University Drive location.
“Currently, we lend up to $30,000 to permanent government employees”
explained Mrs. Knowles. “Our business trend presently depicts approximately
one-third as new business, Top-ups and Consolidation loans are the most
popular for existing customers. On average, loan requests and fulfillments are
usually between $5,000 and $10,000.”
The General Manager said that loan repayments are managed through the
government payroll system and the Easy Payday instant emergency or short-
term loans for government employees has meant double-digit growth each year
with thousands of loans being written annually.
Explaining the fast business growth, the General Manager said it was due to their
ability to assist customers financially with a wide range of emergencies in a quick
and efficient manner. 
“We hear every type of emergency that needs an instant loan to manage the
situation and sometimes they are for tragic reasons. Our staff know when to
deliver compassion with their customer service.”
Easy PayDay offers the lowest APR in the private lending sector, and the fast
and easy process means customer gratification and a consistent upward trend in
annual revenue.
“It’s all about the service,” continued Mrs. Knowles. “We can turn around a loan in
less than an hour, traditional lending institutions can’t do that. Times have
changed and credit facilities are changing too. We’re proof that there is a real
need for more versatile and flexible money lending options. Currently we service
only government employees but due to the high number of non-government
employee enquiries for loans, we are considering extending credit to the private
sector.”
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