The Bahamas Telecommunications Company Limited (BTC) officially opened the doors to its first Creole store this evening.

“We are proud to join hands with the Haitian community as we open our first Creole store today. We believe that this is just another gesture that demonstrates our commitment to customer service and to the Haitian community,” said CEO, Leon Williams.

The Official Ribbon Cutting to the First Creole BTC Franchise Store. Left to Right Robert Dieudonne (Franchise Store Owner), Patricia Walters (Senior Vice President Customer Services), Janet Brown (Chief Marketing Officer), Leon Williams (CEO), Dwight Gibson (BTC Franchise Operations Manager)

The niche store will be staffed by four bi-lingual team members. Customers will have the option of being assisted in English or Creole.

Franchise store owner, Mr. Robert Dieudonne commented noting that, “The Haitian community is pleased about the stance that BTC has taken relative to the Haitian community. We have been partners for decades now, this store only seeks to solidify the relationship we have enjoyed for years. Now customers that may have experienced difficulties fully conversing in English, will have an option to be served in Creole. We invite our customers to come and experience this store – we promise the ultimate experience in customer satisfaction.”

The first customer to purchase a mobile device!

In the upcoming weeks, BTC intends to extend special services to other diaspora markets resident in the country. BTC now has twenty-eight franchise stores across the country. The company has been an avid supporter of the Haitian community for some time now. BTC has sponsored many events and activities, namely Haitian Flag Day since 2002, the Haiti vs. Jamaica Soccer Match earlier this summer and the Caribana Music Festival just last weekend. BTC has also invested over $6.5m in the BHi initiative which sought to provide telecommunications services to Haiti in 2005.

The Classic Band entertains the crowd

ABOUT BTC:  BTC is the first quad play provider in The Bahamas. The company offers a full suite of landline, internet, mobile and television services allowing customers to stay connected throughout The Bahamas. BTC is deeply rooted in community and supports a wide range of culture, youth, education and sporting initiatives. These include Junkanoo, Bahamas Junkanoo Carnival, IAAF/BTC World Relays and CARIFTA. BTC maintains a four year scholarship program with The College of The Bahamas and provides funding for the College’s endowment fund. Just recently, the company signed an agreement for the establishment of an Innovation Lab at the College. The company is jointly owned by Liberty Global and The Government of The Bahamas.

By Indira Collie

Source: Bahamas Telecommunications Company Limited