Scores of executives and professionals were on-hand for the official launch of Sterling Bahamas Realty Limited (SBR). The event took place on Thursday at an Ocean Club Estates residence that is fresh on the market and listed exclusively by the young firm.
The official launch did double duty as an open house designed to get the word out about the lavish two-story estate home nestled on a lake and situated on the first fairway of the second hole of the gated community's 18-hole, par 72 championship Tom Weiskopf golf course.
The Paradise Island open house provided an opportunity to market the home directly to potential buyers and get the word out via attendees and their networks about the real estate firm and its high-end listings, said Sterling Bahamas Realty owner Lamond Davis.
"Even if they weren't interested in buying a home, they have clients and other persons who they interact with who could afford this type of property," broker Paul Lowe explained. "The idea is they see it, fall in love with it and they get the word out about it."
According to Lamond Davis, that formula has worked in previous homes they have had listed.
"We believe it's a recipe for success," he said.
SBR is a full service boutique real estate agency specializing in residential and commercial sales and rentals, property management, vacation and yacht rentals, along with dock slip sales and rentals.
Husband and wife duo, Lamond and Robyn Davis, aligned with Sterling Financial Group Inc. (SFGI) to offer unique synergies resulting in a seamless blend of real estate services, particularly for international buyers. With the financial group onboard as an advisor, SBR is aiming to function as a one-stop shop for Bahamians and international investors alike.
The real estate firm refers its clients to SFGI for key services such as mortgage lending, project management and development, corporate representation and even investment management services.
On Thursday scores of prominent Bahamians toured the 9,814-square-foot-home and grounds featuring lush landscaping, a heated pool and covered verandas.
"I think it's a lovely piece of property. It's indicative of the opulence that you would find on Ocean Club," said Minister of State for Investments Khaalis Rolle.
Noting that the husband and wife team are "consummate professionals" with a history in luxury real estate, Rolle predicted the couple are going to do "extremely well".
A partner at Halsbury Chambers said she has potential clients who might be interested in the five bedrooms, five and a half bath home.
"It's a great investment, if one can afford it," said Nerissa Greene.
Since opening for business in February 2014, SBR has already delivered for its clients, securing sales for two Grand Bahama luxury homes, one of which is a unique boathouse with a million dollar townhome on the canal.
SBR also has sales pending on a vacant lot in the exclusive Ocean Club Estates and two luxurious beach house villas located on the western end of Paradise Island.
One client the firm has delivered for is Marvin Bain. He decided to list with Sterling Bahamas Realty because of the relationship he enjoyed with Lamond Davis before he struck out on his own.
"He was always personable and professional. He always had time for his clients, so we felt that was the perfect combination for us. He certainly became more than a realtor for us. He became a friend of ours," said Bain.
According to Lamond Davis, the open house provided an opportunity for persons to see the inside of the home in a manner they could appreciate far more than clicking through photos online or looking at a slick ad.
"While other realtors might not host an open house on this scale, it pays off for us," he said.

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