The Caribbean Bottling Company (CBC) helped to keep hundreds of revelers hydrated during the 2018 Road Fever Parade, on May 5. CBC was the proud beverage provider for the Bahamas Masqueraders carnival group, and served up ice-cold Coca-Cola, Dasani, Schweppes and Vitamin Water beverages to over 800 participants.

“We are thrilled to be back on board as a sponsor of the Bahamas Masqueraders” noted Nikia Wells, CBC Marketing Manager of Communications. “This is our fourth year supporting the group, and we were happy to keep all of their participants hydrated from start to finish.”

The CBC and Bahamas Masqueraders partnership included a cash sponsorship, a significant product donation, and “carnival survival” items. The group’s organizers noted that they were happy to have CBC back on board as a sponsor. They added that each of the group’s four sections – Ruby Royale, Sapphire Seduction, Topaz Luxe and Diamond Obsession – were able to enjoy their favorite cocktails and stay hydrated while doing so, thanks to CBC.

In addition to the Bahamas Masqueraders carnival group, CBC was also a proud beverage sponsor of the Enigma Bahamas carnival group.

The Road Fever Parade was a part of the Bahamas Carnival Experience Weekend, which took place from May 4-6.

Road Fever Participant enjoying Coca-Cola Beverage

Road Fever Participant enjoying Coca-Cola Beverage

About Caribbean Bottling Company (Bahamas) Ltd.
Caribbean Bottling Company (Bahamas) Ltd. (CBC) and its predecessor companies have serviced the Bahamas with Coca-Cola products for over 80 years. With the acquisition of T&C Refreshments in 2013, CBC is now also the distributor for Coca-Cola products in the Turks & Caicos Islands.

In addition to the distribution of the Coca-Cola product line, CBC also offers Schweppes, Fanta, Sprite, Barq’s Root Beer, Dr. Pepper, Goombay Punch, Barritt’s Ginger Beer, Canada Dry, Vitamin Water, Dasani, Powerade, Minute Maid and Flavorful Juices.