CIBC FirstCaribbean is helping the Red Cross Help Others

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October 19, 2017

More than a month after Hurricane Irma, the Bahamas Red Cross continues distributing aid to people in need and implores more Bahamians to do the same.

Brendalee Rolle, Deputy Director General of the Bahamas Red Cross, said donations often consist of articles of clothing, but those in need require much more.

“I can see up to 50 or 100 persons within a week coming and seeking food assistance or seeking hygiene supplies. I had a person call me yesterday – he needs his roof fixed. We don’t do that, but we’ll see how best we can help him. The need is there, and I would like to get the word out that it’s not only in times of a disaster – it’s all year round that we have persons in need of assistance.”

Helping the Red Cross help others, CIBC FirstCaribbean answered their call for support with a recent donation to aid in their hurricane relief efforts.

“We’re still helping out our Family Islands that were affected by Irma, and we’re also sending relief supplies into Dominica, which was devastated by Maria. So we’re trying our best to assist not only our own country but also our neighbouring countries with supplies,” Brendalee said.

“As a non-profit organization, we heavily depend on corporate Bahamas. If it wasn’t for them we really wouldn’t be able to manage. We have our fundraisers, but they only do so much for the organization. So when companies such as CIBC FirstCaribbean come up and donate to us, we’re so appreciative of it because, like I said, we depend so much on corporate Bahamas on the whole. to come in and assist.”

CIBC FirstCaribbean’s parent company, CIBC, recently donated US$450,000 towards hurricane relief efforts in various countries. Maya Nottage, Marketing Manager at CIBC FirstCaribbean, said: “We understand that an immense amount of effort goes into disaster recovery, and CIBC FirstCaribbean wants to be a part of helping to meet the needs of the victims of these catastrophic hurricanes - here at home and across the region.

“The Bahamas Red Cross is doing so much good work and we’re proud to help them in assisting our community. We want to ensure that we are making a difference where it truly matters and can improve the lives of as many people as possible through our donations.”

Brendalee encourages other Bahamian citizens to try to do the same.

“I would say to The Bahamas on a whole: lend a helping hand. Give back to the society; give back to your own people. You can do that by donating to the Red Cross. We find that a lot of people come and donate a bunch of clothing. – more – “But when it’s time for a disaster, those people who can’t find something to eat – I can’t go and give them clothing. They need food; they need water; they need hygiene supplies; they need cleaning supplies. All of those things count. So it’s not only the clothing. It’s also things that people can nourish their bodies with, that they can freshen up their bodies with. Those are the things that we need.”

CIBC FirstCaribbean Marketing Manager Maya Nottage hands Bahamas Red Cross Deputy Director General Brendalee Rolle a cheque to support the organization’s hurricane relief efforts for Maria and Irma.

About CIBC FirstCaribbean
CIBC FirstCaribbean International Bank is a relationship-bank offering a full range of market-leading financial services through our Corporate and Investment Banking, Retail, Business & International Banking and Wealth Management segments. We are located in 17 countries around the Caribbean, providing the banking services through approximately 3,000 employees, in 80 branches and offices. CIBC FirstCaribbean is a member of the CIBC Group of Companies. For more information about CIBC FirstCaribbean, visit

About CIBC
CIBC is a leading Canadian-based global financial institution with 11 million personal banking, business, public sector and institutional clients. Across Personal and Small Business Banking, Commercial Banking and Wealth Management, and Capital Markets businesses, CIBC offers a full range of advice, solutions and services through its leading digital banking network, and locations across Canada,  in the United States and around the world. Ongoing news releases and more information about CIBC can be found at

News date : 10/19/2017    Category : About Bahamians, Business, Community/Charity, Press Releases

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