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Cable Bahamas Ltd. has implemented a major increase in its international connectivity to the rest of the world as part of its ongoing network optimization plans. On Monday, May 13 it boosted its capacity between The Bahamas and its primary and secondary connection points to the global Internet in the United States by over 220 per cent, or a more than six-fold increase since its undersea fiber was launched over ten years ago.
On April 22, Cable Bahamas formally launched an increase in subscriber bandwidth speed between 500 and 1,000 per cent, moving its former speed levels of 3, 6 and 9 megabits per second for residential subscribers to 15, 30 and 50 megabits per second respectively. It also introduced a new speed level of 70 megabits per second for residential customers, and up to 500 megabits per second for commercial establishments. This was the first time broadband speeds of these levels have been available in The Bahamas.
Since that launch, Cable Bahamas has seen an increase in Internet data usage of 20 per cent. "We expected that our subscribers would begin to place greater demands on our network as we opened up new speeds to them," said Cable Bahamas Director of Network Operations Oswald Dean. "And that is exactly what has happened. Our customers have had such a great experience with their new speeds that we saw a 20 per cent jump in Internet data usage in the first three weeks. They love being able to more quickly and reliably access services that need more speed, like video streaming, video chat and more demanding business applications," Dean said.
According to Head of Marketing and Product Manager for the REVON Internet product David Burrows, "Cable Bahamas is in the forefront of enabling and maintaining our country's vital links for commerce and trade." He continued, "Over the last year we have been delivering an average 23 terabytes of data per month through our network. Since the launch of our new speeds this has increased to over 28 terabytes per month. That increasing demand for traffic throughput was the motivating factor behind the move to increase the international bandwidth."
Burrows explained that The Bahamas' communication link to the rest of the world is as important to the country's existence as is air and sea travel. "Ships bring us food and commodities that we need to survive, while planes bring visitors that boost our tourist economy. Today, so much of our lives are now dependent on how we connect to the rest of the world that our economy would be severely hindered without that robust communications link."
He further emphasized that, while many residents are focused on their own home and personal Internet uses, a reliable data connection is the foundation of local commerce, enabling everything we do from education, international finance, hospitality, healthcare, emergency services, retail, travel and shipping. "Data and information is the 'new currency,'" Burrows said. "As such, we must ensure that the networks that facilitate these critical services are designed, engineered, sufficiently scaled and reliable to meet present and, more importantly, future demands."
Burrows referred to a report by the ITU (International Telecommunications Union), which highlighted the importance of fast, reliable connectivity for any country's economy. "We know that broadband connectivity is now considered basic infrastructure, and this delivers important economic and social benefits," Burrows said. "In every country in the world, these networks are now just as important as transport, power or water networks. I n fact, a broadband network like ours is the lifeline of almost every area of our economy. It is vital for The Bahamas to have this infrastructure as an island nation in the 21st century to stay ahead of our regional competitors."
Dean explained that the off-island bandwidth boost was a strategic progression in the company's network evolution plans. "This increase in our international 'pipe' will ensure that we are always ahead of the demands of our consumers," he said.
The work required to put the necessary infrastructure in place began almost six months ago, and included upgrading key transport equipment and new training for more than eight engineers and technicians on the team responsible for the network.
Vice President of Information and Telecom Systems Blaine Schafer explained, "This is the result of what we call 'capacity planning'. We project our subscribers needs and plan accordingly. As people rely more and more on the broadband speeds we provide, they will start to consume more capacity. Our job is to anticipate and respond to that demand."
Internet traffic management company Sandvine has been assisting Cable Bahamas in its efforts to monitor, manage and respond to the constantly changing demands on its network.
"As the communications market and Internet usage have evolved, service providers such as Cable Bahamas look for ways to improving the subscriber experience," said Tom Donnelly, Sandvine's chief operating officer. "Cable Bahamas' management team has been dedicated to the optimization of the Internet experience for their subscribers, and has deployed Sandvine's Business Intelligence solutions to help understand and respond to how subscribers are experiencing the network, usage trends, and what service tiers may be attractive in the future."
Donnelly continued, "this gives Cable Bahamas the ability to benchmark themselves against global Internet phenomena trends." Sandvine's Business Intelligence products forecast long-term trends in consumer experience and resource utilization so that operators can proactively decide where to allocate resources and spending. Sandvine's Traffic Management uses network data to apply business rules in real-time, protecting subscribers' quality of experience under all network conditions.
The Bahamas Telecommunications Company (BTC) intends to launch Internet Protocol television (IPTV) by March 2015.
BTC Chief Executive Officer Leon Williams confirmed the information at a business meet and greet event while he was talking about the updates to the telecommunications network. The company has previously only said it would begin trials by Christmas with a 2015 rollout.
"We are in the process of spending some $65 million this fiscal year - ending in March 2015 - to improve our cellular network as well as to deliver services like iMPLS (interprovider multiprotocol label switching) and MPLS (multiprotocol label switching) that gives the high-speed bandwidth that businesses need," he said.
"In addition to that, sometime between now and March, we hope to get into the business of television. We are launching our own IPTV network. Stay tuned. Coming soon."
IPTV takes advantage of the same "language" used by the Internet to allow information to be sent and received over any broadband or network connection. AT&T, one of the leading IPTV providers, says the technology is "a different, improved technology than 'traditional' cable or satellite TV, and it allows for more flexibility within the network."
IPTV enables two-way interactivity...The two-way IPTV network means viewers have more options to interact, personalize and control their viewing experience.
Multiprotocol label switching is a protocol for speeding up and shaping network traffic flow. It was created in the late 1990s to avoid having routers waste time by having to stop and look up routing tables.
Interprovider MPLS is an enhanced provider interconnect service that allows MPLS-based service providers to seamlessly extend IP virtual private network (IP VPN) service reach beyond their region. Based on leading industry standards and technology, iMPLS dramatically enhances a provider's time-to-market capability for serving out-of-region customers while minimizing the capital expense needed to build out an extended network and service infrastructure. Interprovider MPLS also grants service providers immediate access to Global Crossing's converged IP applications.
The Ingraham administration privatized BTC in 2011, selling 51 percent of the company to Cable and Wireless Communications over the vociferous objections of a significant number of people. It was a campaign pledge by the Christie PLP that, on assuming office, they would renegotiate in order to return majority ownership of BTC to "the Bahamian people".
At the gathering, an event sponsored by the Bahamas Chamber of Commerce and Employers Confederation to salute Carnival Corp. CEO Arnold Donald, Williams noted that in September, negotiations concluded and CWC transferred two percent of the company into a foundation designed to benefit the Bahamian people. The new arrangement means that CWC owns 49 percent of BTC, with the government of The Bahamas owning 49 percent and the foundation - which government officials refer to as "the people of The Bahamas" - owning two percent.
"I make the distinction between the Bahamas government, and the people of The Bahamas. The people of The Bahamas own 51 percent of the economic value of BTC," Williams said. "[That's a fact] we should be proud of."
Williams talked about the challenges of connectivity in The Bahamas, which he noted covered the same area as the entire Eastern Caribbean. He said there are five submarine cables - possibly more - connecting The Bahamas to the U.S. and the rest of the world.
"There are no other countries in the Caribbean as connected as The Bahamas," Williams said. "We've got both cellular networks, CDMA and GSM. So whether the tourist comes from the U.S. as a Verizon customer or as an AT&T customer, it makes no difference - their phone works while they are here."
Bahamas Telecommunications Company (BTC) CEO Leon Williams called on the government to lead the way toward The Bahamas becoming the hub for regional information and communications technology (ICT), in his recent address to ICT professionals at the Office of the Data Protection Commissioner's second annual National Training Symposium in Nassau.
The symposium theme, "The seventh data protection principle: Personal data security offline and online", is one of the eight data protection principals that guide the industry.
Williams was one of seven speakers and an honoree of the data protection commissioner for achieving 46 stellar years of service in the telecommunications industry. Others honored were Felix N. Stubbs, past president of the Bahamas Chamber of Commerce; June Collie, director of Department of Information Technology; Raymond Wells, deputy director of information technology at the National Insurance board, and Detective Sargent Dale Strachan, Royal Bahamas Police Force.
Williams spoke to the question, "Does The Bahamas have the necessary IT infrastructure to become a premier data relocation jurisdiction?"
He answered, "not yet" on his subject matter, but he envisions a day when investments will be made to build the country's information and communications technology (ICT) sector to full capacity. He said that The Bahamas must "dare to dream" to reach its full potential as an IT and data hub in the region.
"I dreamed last night of something called digiBahamas," said Williams.
"In the dream, the 21st century information age forces leaders to re-think the present mode and its ability to sustain the economy without exploiting the digital dividend in the industry of ICT. My vision is that the government of The Bahamas would diversify the economy, as it did with tourism and financial services. It would implant ICT as the third economic pillar by making the Bahamas the hub for regional ICT."
Williams believes that the foundation for this vision already exists, if resources and opportunities are utilized correctly.
"We must use our proximity to the U.S. mainland to our advantage," the CEO urged.
"We have at our disposal the existing four fiber optic submarine cables between The Bahamas and the U.S.: The Americas Region Caribbean Ring System (ARCOS) network connecting us to 14 Caribbean countries and our Bahamas Domestic Submarine Network International (BDSNi) connecting 14 Bahamian islands and Haiti."
Williams suggested a multi-pronged approach to achieve his vision.
"We should establish ourselves as an internet exchange point (IXP); establish data centers and create incentives to attract manufacturers; revise our ICT regulations and laws, and capitalize on our skilled labor force. There is no shortage of Bahamian engineers but we must find ways to counteract the brain drain and attract them to come home."
An IXP is infrastructure where internet service providers (ISPs) exchange internet traffic between their servers.
Warning that the country may be falling behind, the CEO explained: "Many countries in the Caribbean have already created local IXPs; we are falling behind. The IXP, like our regulating body URCA, should be created by the providers. Having this structure will save money for the ISPs and the consumer, as the bandwith to send data to the U.S. and back would no longer be required. Furthermore, it is more secure, so the data from our country stays in country. The major benefit is national security."
Williams related that, in a meeting with Cable Bahamas Chairman Anthony Butler the previous week, they enjoyed a meeting of minds and objectives with regard to national interests and he surmised seeing more cooperative actions in coming years.
"Apple, Microsoft, Google, and Cisco have anywhere from $45 billion to $137 billion, if we could attract companies of this magnitude to build manufacturing hubs here, we could do away with tax structures like VAT and address the country's debt."
Speaking further on data security, Williams reiterated the need for a sovereign, local IXP. He explained that currently Bahamian data is at the mercy of foreign entities.
"Recently, we talk a lot about the NSA, the National Security Agency, but all of our data passes through Miami currently. Since 2011 there has been something called the Patriot Act, where no ICT company can have an encryption that the NSA cannot access. With a local IXP, we limit data access to Bahamian eyes."
He also stressed personal responsibility in data security and told users to beware of overshare in the digital age, warning that data mining by international companies and governments could endanger personal information.
"Every time you use an app to count your steps, for example, you tell Google, or whomever, where you are, you must ask, 'Who else are you telling by extension'? We must stop putting so much blame on law enforcement, because no matter what they do, they can't protect your data better than you."
The National Security Agency’s monitoring of Americans includes customer records from the three major phone networks as well as emails and Web searches, and the agency also has cataloged credit-card transactions, said people familiar with the agency’s activities.
The disclosure this week of an order by a secret U.S. court for Verizon Communications Inc.’s phone records set off the latest public discussion of the program. But people familiar with the NSA’s operations said the initiative also encompasses phone-call data from AT&T Inc. and Sprint Nextel Corp., records from Internet-service providers and purchase information from credit-card providers.
Attorney General Allyson Maynard-Gibson told attendees at the Plenipotentiary Conference of the International Telecommunication Union (ITU) in Busan, Korea, that in addition to the cellular/mobile market, the government wants to see more competition across the information and communications technology (ICT) sector, particularly in the markets for pay TV and broadband.
"The Bahamas would welcome the entry of additional players in any area of our electronic communications market, and would be particularly receptive to those willing to partner with Bahamians in bringing enhanced technologies and increased competition, which will translate into educational, employment, entrepreneurial and growth opportunities for our citizens," Maynard-Gibson said.
On the matter of liberalization of the mobile sector, the attorney general said that invitations for licences to operate cellular/mobile networks in The Bahamas are "imminent", as she laid out the government's ICT strategy.
Referencing the April 2014 electronic communications sector policy, which she said outlines critical policies for the growth and development of ICT within The Bahamas, Maynard-Gibson anticipated the breaking of the Bahamas Telecommunications Company's (BTC) monopoly in cellular services as a means of boosting competitiveness.
"A key thrust of our domestic policy is aimed at enabling and fostering greater access to world-class electronic communications services throughout the islands of The Bahamas," the attorney general said.
Among the targeted objectives of the policy are: The provision of a specified basic level of electronic communications services to all populated areas at affordable prices and free of charge to certain institutions of social and educational importance; ensuring that key institutions in the public and private sectors have access to domestic and international electronic communications, which are capable of withstanding natural disasters and which support the essential governance, social and economic institutions, and ensuring the availability of reliable, reasonably-priced broadband Internet access to residents and visitors.
She also said the policy aims to ensure the use of ICT in the delivery of health, education and government services, which is essential in an archipelagic nation.
"The government of The Bahamas has commenced a number of bold initiatives to achieve these goals, including taking steps to remove existing monopolies or exclusive access within the cellular/mobile sector," Maynard-Gibson said. "It is recognized that competition is the most effective method to obtain world-class service at affordable prices. The liberalization process is ongoing and the government will imminently invite interested persons or entities to apply for the appropriate licences to operate cellular mobile networks in The Bahamas."
She said The Bahamas is "well-poised to accommodate an open and competitive cellular market and to implement this development in an effective, expedited and transparent manner", noting that every market except cellular has been open to competition since 2009.
"The government has also established administrative machinery to expedite the approvals process for new cellular mobile networks. It is intended that new providers should become operational in the shortest possible time," she advised.
Maynard-Gibson led a Utilities Regulation and Competition Authority (URCA) delegation to the Plenipotentiary Conference. The ITU is the United Nations' specialized agency for ICT and the Plenipotentiary Conference is the key event at which ITU member states (193 countries, including The Bahamas) decide on the future role of the organization, thereby determining the organization's ability to influence and affect the development of ICT worldwide.
"Cable Bahamas has earned profits of over $203 million in fourteen years."
Last week in this column, we asked our readers to consider whether the Utilities Competition and Regulatory Authority (URCA) should approve Cable Bahamas' request for an increase of the basic cable fees by as much as 27 percent. We foreshadowed a town meeting that was organized by URCA on Tuesday, September 11 to allow them to hear the public's views on the requested increase. We went to that town meeting which was well-attended, lively and, at times, even passionate.
Therefore, this week we would like to Consider This... was the URCA town meeting productive? What, if anything, did it teach us about Cable Bahamas?
The URCA-hosted town meeting was represented by some of its senior executives. Several Cable Bahamas executives were also present as well as one identifiable director of that Company. The meeting was chaired and the ground rules were clearly explained by URCA's general counsel and, except for several reminders to allow individuals to be heard, the meeting was lively and occasionally boisterous.
There were approximately 200 persons at the meeting and at least 50 of them spoke to the issue.
Not one single person who publically expressed their view felt that the increase was justified or should be approved. There was unanimous objection to the proposed price increase. We did not get a sense that anyone in attendance felt intimidated about supporting the price increase. Admittedly, URCA did not adequately explain the reason for the proposed increase, except to state that Cable Bahamas felt that the cost of programming had increased, without any statistics to support Cable's claims, as well as the fact that the cost of living had increased since 1995 by 37 percent.
Some of the sentiments expressed by participants at the town meeting included the following:
o Cable Bahamas should be ashamed of itself for asking for an increase;
o In light of the channels that subscribers are receiving and Cable's poor level of service, Cable is not entitled to an increase;
o Cable should consider keeping the current price level while decreasing the number of channels offered because many subscribers could do without some of the channel offerings;
o It is patently unfair for Cable to charge a reconnection fee of $55 or $56, particularly given the frequent outages experienced by some subscribers;
o Given its monopoly, subscribers are held technologically hostage because there is no choice of service providers;
o There are many students who rely on the Internet for study purposes and "without Cable Bahamas, we are technologically blind";
o Too many of the channel offerings are in Spanish which, in an English speaking country, is unacceptable;
o This town meeting was only cosmetic and a farce and it was felt that a decision had already been made by URCA to grant the increase;
o URCA was asked to quantify how much of The Bahamas has cable, pursuant to Cable Bahamas' mandate to "provide cable to the entire Bahamas." URCA never answered the question;
o It is grossly unfair for Cable Bahamas to charge households $30 and $50 to businesses for its monthly service. This disparity is unacceptable and unjustifiable;
o Cable Bahamas is demonstrating that it is the worst kind of corporate citizen by asking poor people for an increase while many Bahamians are still suffering the effects of the economic downturn; and
o The proposed increase of $8 for household consumers is unconscionable because with that amount "we can buy at least eight tins of tuna fish or at least three tins of corned beef".
Perhaps the biggest bomb shell was dropped when activist Rodney Moncur asked URCA to confirm that its Chairman Randol Dorsett is the lead attorney for Cable Bahamas, which Moncur maintained resulted in a gross conflict of interest. Moncur added that "it is professionally immoral for the chairman of URCA to be Cable Bahamas' lead counsel (in the Supreme Court) and therefore has no confidence in URCA's ability to be independent in this matter". The question went unanswered.
Cable Bahamas director's views
While no one from Cable Bahamas spoke at the town meeting, in an interview with one of the daily newspapers, Dionisio D'Aguilar, one of the Company's Directors, agreed that if Dorsett is still Cable Bahamas' lawyer and URCA's chairman, "that does seem to be a bit of a conflict". He was also quoted as describing the meeting as "stupid" and a "complete waste of time". He continued that for Cable Bahamas, "it made no sense for them to respond to those people". He is also quoted as saying that "those town meetings are the stupidest things that God ever created. They are always out of control; they are just a way for people to vent".
Cable Bahamas' financial results
When asked about the level of profits that Cable Bahamas has earned over the years, one of URCA's executives replied that Cable Bahamas is a public company whose profits can be viewed online. So we went online and noted a startlingly revealing history of profitability by that company. For the period 1998 to 2011, the published annual audited net profits earned by Cable Bahamas are as follows:
It is revealing that Cable Bahamas earned a net profit of $7.2 million in 1998 (its lowest) and a record high net profit of $28.5 million in 2009, or an average annual net profit of $15 million for the 14 years reported. Could it be that the company applied for a rate increase in 2011 because it realized that its annual net profits were declining from 2009 and wanted a higher return for its shareholders that approached that banner year results? Is that sufficient justification for a rate increase?
Or perhaps Cable Bahamas has noticed that, because of the economy, its subscribers have migrated from the more expensive packages to the basic package, thereby accounting for some of the decline in its profits. So, instead of applauding the allegiance of its subscribers who, in such a desperate economy, have found a way to stick with cable, albeit in a smaller way, in an example of capitalism at its worst, cable decides to raise the price of that basic package, perhaps taking it out of the reach of the very customer who has been forced to drop the more expensive package to scrap together that $30 each month. To even the casual observer, it appears to be a classic case of corporate and individual greed.
Whatever one might think about URCA's town meeting, one thing is certain. These types of public fora are indicative of a maturing and deepening democracy which enables citizens to express their views on issues of national importance. They should be encouraged and we commend URCA for hosting such meetings, even if they are uncomfortable for some of the stakeholders. To date, given the enormous profits that Cable Bahamas has earned over the years, especially in light of its cable monopoly, a persuasive argument has not been made that would support the proposition that URCA should grant the requested increase at this time, having regard for the already high cost of living that many Bahamians are experiencing.
This exercise has clearly demonstrated that such public meetings will contribute to the deepening of our democracy even while a monopolistic company is simultaneously seeking to deepen its coffers and the pockets of its shareholders.
Next week, we will consider how, from its inception, URCA seems to be plagued with charges of conflicts of interest and what can be done to overcome such perceptions and allow them to do their important work, free of the shadow of scandal.
o Philip C. Galanis is the managing partner of HLB Galanis & Co., Chartered Accountants, Forensic & Litigation Support Services. He served 15 years in Parliament. Please send your comments to firstname.lastname@example.org.
BTC has joined other regional telecoms operators in expressing concern that the interests of operators in the region are being undermined by voice-over-Internet protocol (VoIP) providers such as Skype, WhatsApp and others, which offer voice and multimedia delivery for customers at low or no cost.BTC and telecoms regulator URCA have both declared that they are keeping their eyes on VoIP providers as broadband develops in the country. The comments were prompted by vigorous debate at the 30th annual CANTO Conference, where the topic has been a source of controversy amongst Caribbean telecommunications operators, regulators and governments. It was claimed at the conference that governments in the region may be losing hundreds of millions of dollars collectively, as companies miss out on up to $500 million in revenue. The issue was originally raised by Digicel, which recently blocked a number of VoIPs, including Viber and NimBuzz, on their networks in Haiti, Jamaica, Suriname and Trinidad. Viber allows users to complete long distance calls from mobile using a data connection. In the CANTO opening session, Digicel Board Director PJ Mara passionately advocated the interests of telecoms operators in the region explaining that VoIP providers exploit infrastructures without contribution."With this (VoIP) arrangement, operators and the local governments lose," said Mara. "We are not opposed to all VoIPs, some, like Facebook, have a legitimate business model. However, we cannot have predatory providers draining local revenue for the benefit of venture capital firms away on Wall Street. Normally, a foreign provider pays termination fees to the destination provider for the use of the network, and from that we would pay taxes to the government. These VoIPs pay nothing. It is pure bypass."Mara called the situation "unsustainable" and one that a number of industry players have been trying to address for some time now."It's one that no one has been able to successfully overcome, and one that we are tackling head one," Mara said."Not only are we happy to take it head on, but a number of operators in the region will be tackling this issue in the coming months, because this is not something that can be sustained," he told the gathering.URCA Director of Policy and Regulations Steven Bereaux stated that while he understands the grievances of ICT operators, URCA will be taking a balanced approach in considering the issue, which he predicts will become very topical soon."I think it is important when we consider this issue, which will become a significant regulatory issue, that we consider holistically what these services mean to people, how they work and how or who they should pay," Bereaux said. "Whether the issue is revenue or regulation, it can be handled in many ways. We must be cautious. Disruptive technologies have been changing the way we work for a long time; even mobile was once disruptive. We must consider the perspectives of all stakeholders."BTC CEO Leon Williams believes that, though VoIP has not been a significant issue for the company thus far, BTC supports the CANTO stance as these providers rapidly grow. "CANTO's point of view is to simply level the playing field for legitimate licensed telecoms providers. We are all migrating to 4G, which is built for data; it is inevitable that there will be WhatsApp and other applications. However some are exploiting the infrastructure without paying licensing or termination fees. Also, these apps use significant data, degrading the quality and security of service; or, alternately, they increase the cost of data capacity to the provider, which would be passed on to the customer. So we support CANTO from a regional perspective."Williams added that though BTC has not yet planned any local action, the company has always sought to go above and beyond to adapt to the needs of the customer, pointing to BTC's past VoIP policies."As to the way forward locally, we have not set a specific plan," said Williams. "We always look to accommodate the customer. Look to VIBE, our own VoIP product [that] we launched in the 1990s as an alternate to predatory services. The product eventually cannibalized our long-distance and we had to replace it in 2011 with our HomePhone Plus, which provides long distance at more affordable rates. But now, as we did then, we seek to find a solution that benefits our customers, the company and the regulatory environment. We will be working in conjunction with CANTO to address this."
While it has been said that absence makes the heart grow fonder, two Berry Islands businessmen were not willing to take that chance when they found their island completely wiped off the map -- literally.
"While doing research," said resident Mark Lothian, "we came across a map of The Bahamas that the Berry Islands was omitted from."
It's a finding that inspired the soon-to-be launched BerryzBuzz.com, which Lothian and partner Norman Bastian hopes will bring a change for the island's economy.
"The global recession has impacted everywhere negatively [and] no where in The Bahamas more than in the Family Islands," said Lothian. "The Berry's, being a very small, archipelagic, spread-out community, has been especially hard hit.
"Although we have almost complete employment, the economy is still not providing a decent living wage for anyone. All the businesses have been affected and little growth has taking place in the last few years. Most residents need to have several jobs just to make ends meet."
The partners are hoping to take matters into their own hands with the launch of the website, designed around promoting the islands, its attractions and its businesses.
The owners hope to grow the island's visitor base not only in the second-home market, but also from stop-overs wanting to spend time on the island.
It's a goal officials have said won't be realized until a major hotel is built on the more populated islands that can handle the crowd.
However, Lothian and Bastian believe leaving the island in its present state - with several inns and small bed and breakfasts littering the islands -- will actually work to the benefit of the island and distinguish it from the rest of The Bahamas.
"There are people out there just looking for a place like the Berry Islands to visit and to reside: a virtually crime-free, uncrowded, unspoiled, tranquil setting for the week-end visitor and the long-term resident or investor," said Lothian. "We disagree (that a hotel must be built), there are many rooms available, provided by boutique style bed and breakfast establishments, villa and townhouse apartments and attached and semi-attached rooms in private homes.
"Most of these are owned and operated by individuals that will offer the visitor personalized service to supply all their needs and wants."
Uniqueness is what they hope to showcase with the BerryzBuzz.com website, a virtual forum to promote local merchants and service providers to potential new customers and to promote the Berry Island chain to the world via the Internet.
Given that many of the businesses there are owner operated, there isn't much room for huge advertising or promotion budgets, said Lothian.
He intends to fill that void with more affordable rates that also target corporate and national businesses as advertisers to cover the bulk of the website's operating costs. The move is expected to defray their expenses and allow them to charge less than other traditional mediums for global coverage.
"What makes BerryzBuzz.com a unique platform for advertising and promoting the Berry Islands and its merchants is the fact that it will not be a static publication," said Lothian.
"We will be actively seeking visitors and investors through the advent of e-mail, blogging, social media and live response venues as well as strategic links to affiliated websites. BerryzBuzz.com will be constantly updated and improved as we grow."
Currently under construction, the website will be launched October 1.
"It is our hope that all the businesses, local and national we approach, will support us in this endeavor," Lothian added. "We will put the Berryz back on the map."
In an effort to further enhance mobile performance, the Bahamas Telecommunications Company (BTC) has agreed to a multi-year contract with a Florida-based company specializing in roaming, messaging and networking solutions.
BTC will utilize the services of Syniverse in the hopes of improving mobile call quality for local subscribers on its network and for roaming callers that frequent the country annually.
The CEO of BTC Geoff Houston said the new partnership will be a great resource for the network.
"At BTC, we are constantly exploring new ways to enhance the mobile experience for our end users rather than managing the endless complexities that arise from having a multitude of vendor relationships," Houston said. "Syniverse brings the best of both worlds - providing the in-region expertise and solutions to optimize the experience of our subscribers and inbound roamers, while also serving as a preferred provider for so many of our mobile support needs, allowing us to remain focused on our top priority, our customers."
Syniverse provides mobile solutions for over 900 mobile operators, cable and Internet providers in over 160 countries. Its array of resources that it will offer to BTC go beyond messaging and roaming. BTC will now have the ability to proactively recognize and resolve problems such as network outages before the user is impacted.
The company should also be able to offer real-time alerting and rating capabilities that alert subscribers as they use data services at home and while roaming, and minimize the size of the uncollectable data roaming bill for BTC.
Senior Vice President of Syniverse for the Caribbean and Latin America Pablo Milkota, said BTC's commitment to improve mobile service quality is a great decision and it certainly will pay off in the long term.
"BTC is taking full advantage of Syniverse's breadth of solutions to meet and anticipate customer demands today and well into the future, while also realizing the efficiencies of a single source for advanced mobile solutions," Milkota said.
"We are pleased to expand our relationship with this forward-looking operator, building upon our long history of serving operators in the Caribbean and throughout Latin America. As a result, we now make mobile work for 95 percent of mobile subscribers in the region."
An old favorite in the Bahamian marketplace has been given a modern spin.
Ezminutes.com, a business recently launched by Nekia Brice, is tapping into the lesser-known e-commerce sector. And so far, the approach appears to be working. To date, more than 10,000 phone cards have been sold online as a result of Ezminutes.com.
Brice told Guardian Business that Ezminutes.com allows anyone from anywhere in the world to instantly purchase a phone card, using any internet-enabled device.
She said the company has already begun to lead the way in The Bahamas' e-commerce industry.
"We are at the dawn of the internet age here, in order for businesses to be able to compete in the future they would need to incorporate internet technology or be left with no business at all," according to Brice.
"With The Bahamas being an offshore jurisdiction for financial services, it is prime for an e-commerce boom in the near future. We want businesses to know that yes it is possible to obtain a Bahamian merchant account for accepting credit cards online. Once setup, the funds are cleared in a local bank account.
"Ezminutes.com is a Bahamian online small business which operates solely through e-commerce. We have proven it is possible and we hope to inspire others."
She pointed out that Ezminutes.com is optimized for easy navigation and few clicks from any mobile device, tablet or computer. Customers receive the pins on the website instantly once a purchase is complete. Purchases can be made using any visa or master, debit or credit card.
Brice revealed to Guardian Business due to the company's local success, plans are underway to expand to other countries. She hopes to launch a similar service in the UK by the end of 2012.
Once completed, customers will also be able to purchase UK top up vouchers for all major mobile providers, including T-Mobile, Vodafone, 02, Orange and Three.
Brice said this service will primarily target customers in the UK and anyone outside of the UK who wishes to keep their UK prepaid mobile number active.
Ezminutes.com is a product of Websoft E-Business Solutions, which provides consulting and development of online businesses in The Bahamas and throughout the world.
Brice's success comes as manager of e-commerce at MWF Group Bahamas, Damien Forsythe, recently told Guardian Business that the country is still missing out on a golden opportunity to cash in on the e-commerce sector.
Forsythe encouraged banks to provide more merchant services, as it would not only help local businesses grow but also help the overall economy by embracing this sector.
"I don't know if they are aware of the potential of those types of services," he said.
"They have really held back local businesses that want to sell online domestically and internationally. I think the banks are not thinking about it and have not been forced to think about it," he shared.
Bank of The Bahamas announced in February that it plans to launch a formal e-commerce program in the coming months.