Brokers urged: Sell based on customer needs

Wed, Nov 3rd 2010, 11:00 PM

INSURANCE brokers were yesterday urged to sell based on their client's needs rather than to maximise their commissions, to guard clients' confidential information and not to misuse client's premiums for their own ends at an industry conference yesterday. Speaking at the Bahamas Insurance Brokers Association's (BIBA) conference, Dashwell Flowers, president of Assured Financial Services Insurance Agents and Brokers, advised brokers of the "10 benefits of selling ethically" during his presentation. Telling attendees that over the last three years enhanced scrutiny has been focused on the insurance industry - for.....

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