Fashion firms rush to copy the royal gown

Mon, May 2nd 2011, 09:48 PM

NEW YORK

Associated Press

SECONDS after Kate Middleton emerged from her car outside Westminster Abbey in a ball gown with lace sleeves, designers around the U.S., glued to their TV sets, were sketching her look, setting in motion a mad rush for mass-produced versions that are expected to be in stores as early as late June.

For brides-to-be who can't wait even four weeks, David's Bridal, the largest U.S. bridal chain, was already trumpeting a strapless look from Oleg Cassini, paired with a lacey bolero jacket, on its website as an already available stand-in as it scrambled to push out modified knockoffs of the real thing to stores by September.

Meanwhile, the television home-shoppin ...

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